Class signaling via Apple products

[firecat]

"A Macbook Pro is just as much of a status marker as a Louis Vuitton purse or a BMW."

I recoil at the notion because I think Vuitton purses and BMWs signal a different class than ones I identify with. (At least I tend to have prejudices about people who have those things—I'll assume "not like me" unless I get evidence to the contrary.) But I do think that, in California at least, there's a class I might call "hi-tech professionals" and having Mac products can signal identification with it.

FWIW, I think I'm kind of clueless about class.

Anyway, it's interesting to contemplate. What do you think?

Comments

[senmut]

Umm.

I see the point of the original statement. Around here? It means you go to school at Mizzou, because they get a deal on the MacBooks. But only if you are the Right Kind of Student. The rest of them schlep their Acers and pray the things hold up the full four years.

It may be a different section of the well-to-do, but it is still very much a well-to-do population that carry the Macs. Not like a decade and a half ago when you scrimped for a Mac because they were geek-cred and so what if you couldn't ever afford to get a new one for ten or more years again, they lasted.

[firecat]

It may be a different section of the well-to-do, but it is still very much a well-to-do population that carry the Macs.

That makes sense.