Class signaling via Apple products

[firecat]

"A Macbook Pro is just as much of a status marker as a Louis Vuitton purse or a BMW."

I recoil at the notion because I think Vuitton purses and BMWs signal a different class than ones I identify with. (At least I tend to have prejudices about people who have those things—I'll assume "not like me" unless I get evidence to the contrary.) But I do think that, in California at least, there's a class I might call "hi-tech professionals" and having Mac products can signal identification with it.

FWIW, I think I'm kind of clueless about class.

Anyway, it's interesting to contemplate. What do you think?

Comments

[staranise]

Mac made deals with a lot of schools, yeah. But to me, "only knowing Windows" also implies class to me, because it's all about access to/use of different kinds of computers. If you're all university students, it's not nearly the kind of class marker as if you're all grocery store clerks.

[firecat]

If you're all university students, it's not nearly the kind of class marker as if you're all grocery store clerks.

True in several different ways, yeah.