Class signaling via Apple products
18 Apr 2012 12:42 pm"A Macbook Pro is just as much of a status marker as a Louis Vuitton purse or a BMW."
I recoil at the notion because I think Vuitton purses and BMWs signal a different class than ones I identify with. (At least I tend to have prejudices about people who have those things—I'll assume "not like me" unless I get evidence to the contrary.) But I do think that, in California at least, there's a class I might call "hi-tech professionals" and having Mac products can signal identification with it.
FWIW, I think I'm kind of clueless about class.
Anyway, it's interesting to contemplate. What do you think?
I recoil at the notion because I think Vuitton purses and BMWs signal a different class than ones I identify with. (At least I tend to have prejudices about people who have those things—I'll assume "not like me" unless I get evidence to the contrary.) But I do think that, in California at least, there's a class I might call "hi-tech professionals" and having Mac products can signal identification with it.
FWIW, I think I'm kind of clueless about class.
Anyway, it's interesting to contemplate. What do you think?
no subject
Date: 19 Apr 2012 01:40 pm (UTC)I will have to remind myself when i'm feeling intimidated by someone's well coifed presentation that perhaps they aren't judging me dismissively as hoi polloi but they might be considering me a sales target.
no subject
Date: 19 Apr 2012 06:02 pm (UTC)I was a bodyshy child and despised being surrounded by people with measuring tapes, so I got away from all that as fast as I could.
I try hard to act as if people I interact with are not being judgemental of me, because if I start thinking about all the ways they might disapprove of me, I'd never be able to open my mouth.